Banks have started offering electronic bill pay for free.This decision can best be explained as
A) matching free services provided by competitor banks to win over new customers.
B) increasing switching costs.Customers would have to set up electronic bill pay again at their new bank.
C) banks wanting to enhance their reputation for good service.
D) banks reducing their costs of paper check processing.
E) a fad or novelty.
Correct Answer:
Verified
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