A video game publishing company needs to predict the total sales in the European market for the next year. This is an example of a(n):
A)firm-level demand forecast.
B)overall market demand forecast.
C)supply forecast.
D)price forecast.

Question

Quizplus · Accepted Answer

The question is asking for a forecast of the overall European market demand, not just the demand for the company's own products (firm-level demand forecast). It does not involve a prediction of production capacity or input availability (supply forecast) or the pricing of the product (price forecast). Therefore, the best answer is overall market demand forecast.

A Video Game Publishing Company Needs to Predict the Total