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Shelf Level
Shelf Height May Affect the Volume of Sales

Question 153

Essay

Shelf Level
Shelf height may affect the volume of sales for a product.In order to determine whether or not there is any effect on average sales due to product shelf height,a marketing consultant chooses four typical outlets,a supermarket,a drug store,a discount store,and a variety store,and for one week places the product chosen at one eye level.A resting week follows and the product is moved to another height and so on for three different heights.The number of units sold per week at each location and height are:  Shelf Level  Store  Above  Even  Below  Discount 545549 Supermarket 636056 Drug Store 525247 Variety 444841\begin{array}{l}\text { Shelf Level }\\\begin{array} { | l | c c c | } \hline \text { Store } & \text { Above } & \text { Even } & \text { Below } \\\hline \text { Discount } & 54 & 55 & 49 \\\text { Supermarket } & 63 & 60 & 56 \\\text { Drug Store } & 52 & 52 & 47 \\\text { Variety } & 44 & 48 & 41 \\\hline\end{array}\end{array}
-Test the following hypotheses at the 5% significance level:
H0: Mean sales of stores are equal
H1: Mean sales of stores are not equal
Test statistic = ____________________ = ____________________
Critical Value = ____________________
Conclusion: ________________________
Interpretation: _______________________________________

Correct Answer:

verifed

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Critical value: F(0.05,3,6)= 4...

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