__________ is the creation of real or perceived product differences.
A) Product assimilation
B) Product differentiation
C) Product demarcation
D) Product discrimination

Question

Quizplus · Accepted Answer

Product differentiation is the process of creating unique and distinct differences between products that can be real or perceived by consumers. This can be achieved through various means such as design, features, quality, packaging, branding, and marketing. The goal is to make one's product stand out from competitors and appeal more to the target audience.

__________ Is the Creation of Real or Perceived Product Differences