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A Strategic Position Is Important to the Success and Growth

Question 52

Multiple Choice

A strategic position is important to the success and growth of any organization.Harvard professor Michael Porter has identified two basic business strategies.Which statement below is false regarding these basic strategies?


A) A product differentiation strategy entails adding features or services not provided by competitors to a product so customers can be charged a premium price.
B) A low-cost strategy entails striving to be the most efficient producer of a product or service.
C) Sometimes a company can succeed in both producing a better product and achieving low costs.
D) The two basic strategic positions are mutually exclusive.

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