PQK Ltd produces and sells bookends. Its managers are considering whether to outsource the task of cutting the wood for the bookends to DLN Ltd. Which of the following is most likely to be a qualitative factor that managers will consider in making the decision?
A) Cost of delivery
B) Timeliness of delivery
C) Whether DLN will outsource the delivery process
D) Depreciation on DLN's fleet of delivery trucks

Question

Quizplus · Accepted Answer

Timeliness of delivery is a qualitative factor because it relates to the quality of the service provided by DLN Ltd. It is not easily quantifiable and cannot be measured objectively like cost or depreciation on delivery trucks. The managers will need to consider factors like reliability, responsiveness, and reputation of DLN in delivering the wood on time.

PQK Ltd Produces and Sells Bookends