Lee Robi has developed a dog shampoo that promotes softer fur and reduces shedding.As Robi selects a name for his new product,designs its packaging,and creates a label,he is involved in developing which of the following strategies?

Question

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Lee Robi is involved in developing the product strategy, which includes selecting the name, design, and label for his dog shampoo. The product strategy is focused on developing a product that meets the needs of the target market and stands out from competitors.

Lee Robi Has Developed a Dog Shampoo That Promotes Softer