Aldon Lenski is opening a business to sell flowering bulbs over the Internet.As he decides what to charge for a package of ten bulbs,Lenski will calculate his fixed and variable costs.At this point,Lenski will be developing which of the following strategies?

Question

Quizplus · Accepted Answer

Calculating fixed and variable costs is a part of pricing strategy, which involves determining the optimal price to charge for a product or service. Possession, place, and promotion refer to other aspects of marketing strategy.

Aldon Lenski Is Opening a Business to Sell Flowering Bulbs