Difficulty in following up in depth on a single issue and the potential for a low response rate are two disadvantages to which data gathering method?
A) interviews
B) unobtrusive measures
C) focus groups
D) surveys/questionnaires

Question

Quizplus · Accepted Answer

Surveys/questionnaires have a disadvantage of difficulty in following up in depth on a single issue since they are typically standardized and have limited room for open-ended responses. Additionally, they may have a low response rate if individuals choose not to participate or if the survey is not distributed effectively.

Difficulty in Following Up in Depth on a Single Issue