A set of approaches used to integrate the functions of operations management, logistics management, supply management, and marketing channel management so products are produced and distributed in the right quantities, to the right locations, and at the right time is called

Question

A set of approaches used to integrate the functions of operations management, logistics management, supply management, and marketing channel management so products are produced and distributed in the right quantities, to the right locations, and at the right time is called​

Quizplus · Accepted Answer

The set of approaches described in the question is the definition of supply chain management. Option B, vertical channel integration, only addresses the integration of distribution channels within a single company or organization. Option C, industrial management, refers to managing industrial processes within a manufacturing or production setting. Option D, industrial distribution, only addresses the distribution of goods within industrial settings. Option E, marketing management, focuses on the promotion and sales of products, but does not address the functions of operations, logistics or supply management.

A Set of Approaches Used to Integrate the Functions of Operations