You are meeting with the head of a consumer advocacy group that claims your firm's promotion activities are causing food prices to rise. Naturally, you disagree with this claim and you are meeting with this individual to make your case.Which of the following statements would be a strong defense against this advocacy group's claim?
A) Prices are rising because our competitors are not socially conscious.
B) Promotion can help keep prices lower by facilitating price competition.
C) We actively promote our products because we have to make a profit.
D) Promotion is not related to economic factors like prices.
E) Our promotion activities create jobs so that people can pay the higher prices.
Correct Answer:
Verified
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