Which of the following involves building mutually beneficial long-term associations with a customer⎯usually a business customer⎯through regular communications over prolonged periods of time?

Question

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Relationship selling involves building long-term associations with customers through regular communication over prolonged periods of time. This approach focuses on understanding the specific needs of the customer and providing personalized solutions to meet those needs. This type of selling is commonly used for selling to business customers and emphasizes building strong, mutually beneficial relationships between the buyer and seller.

Which of the Following Involves Building Mutually Beneficial Long-Term Associations