The primary purpose of the balanced scorecard is to obtain increased operating profits for the current year.

Question

Quizplus · Accepted Answer

The primary purpose of the balanced scorecard is to provide a comprehensive view of an organization's performance by measuring multiple perspectives, including financial, customer, internal processes, and learning and growth. While financial performance is one aspect, it is not the sole focus, and the scorecard aims to achieve long-term success rather than just short-term profit.

The Primary Purpose of the Balanced Scorecard Is to Obtain