Which of the following anticipates the emerging and potential needs of customers and creates new products and services to satisfy those needs?
A) the innovation process
B) the operations process
C) the postsales process
D) none of the above

Question

Quizplus · Accepted Answer

The innovation process is focused on anticipating emerging and potential needs of customers and creating new products and services to satisfy those needs. The operations process is focused on the efficient production and delivery of existing products and services, while the postsales process is focused on providing support and addressing customer feedback after the sale has been completed.

Which of the Following Anticipates the Emerging and Potential Needs