In designing strategy,a company must match its opportunities in the marketplace with ________.
A) environment friendly goals
B) its resources and capabilities
C) branding opportunities
D) the requirements of credit rating agencies

Question

Quizplus · Accepted Answer

A company must match its opportunities in the marketplace with its resources and capabilities in order to effectively design a strategy. This means that the company must assess its strengths and weaknesses and identify areas where it can leverage its resources to take advantage of market opportunities. Environmental goals, branding opportunities, and the requirements of credit rating agencies may be important considerations but are not as critical as matching opportunities with resources and capabilities.

In Designing Strategy,a Company Must Match Its Opportunities in the Marketplace