Han and Bert both bought the same new cell phone.Han spent several weeks reviewing the dozens of different phones and reading reviews online,trying to find the best phone possible for his needs.Bert simply bought the first phone that met his needs.Given the research on maximizers and satisficers,which is most likely to be the outcome?
A)Han and Bert will end up equally satisfied about their purchases.
B)Han will be more satisfied with his purchase than Bert.
C)Bert will be more satisfied with his purchase than Han.
D)Han will spend less time researching his purchase next time.

Question

Quizplus · Accepted Answer

Research on maximizers (those who strive to make the best possible decision) and satisficers (those who aim for "good enough") suggests that satisficers, like Bert, tend to be more satisfied with their decisions. Maximizers, like Han, may experience more regret or second-guessing, even if they make a technically better choice, because they are more aware of the alternatives they didn't choose.

Han and Bert Both Bought the Same New Cell Phone