If you were managing a political campaign,what would you tell your candidate about the importance of the candidate's personal appearance to prospective voters? What specific advice would you give to the candidate about his or her personal appearance? How do voters use policy positions to help them evaluate candidates? To what extent are voters prepared to make policy-based voting decisions? What advice would you give your candidate about projecting his or her issue positions so as to be most successful with voters? Voters also make decisions after evaluating various candidate qualities.Based on research by Miller,Wattenberg,and Malanchuk,what three elements of a candidate's personality would you try to project to voters? Evaluate how well Barack Obama and Mitt Romney projected these personality traits.
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