When white voters who participate in public opinion polls understate their opposition to minority candidates,what is said to occur?

Question

Quizplus · Accepted Answer

The Bradley effect refers to a phenomenon where white voters who participate in public opinion polls understate their opposition towards minority candidates. The term was coined after Tom Bradley, an African-American candidate who lost the 1982 California gubernatorial race, despite leading in the polls before the election. It is thought to occur due to social desirability bias, where respondents are more likely to give socially accepted answers rather than revealing their true opinions.

When White Voters Who Participate in Public Opinion Polls Understate