What is the principal effect of television on public opinion?

Question

Quizplus · Accepted Answer

Television has a significant impact on public opinion by setting the agenda for what people think and talk about in politics. News coverage and political commentary on television can influence the salience of issues and shape public opinion on specific topics. However, it is not necessarily about persuading people to take one side or telling them what to think, but about defining what issues are important and relevant to the public discourse. While new modes of political thinking and perspectives can emerge through television, they may not necessarily become dominant or universally accepted.

What Is the Principal Effect of Television on Public Opinion