Sandra Gonzalez has been a sales executive for the past eight years.She knows that two out of every 10 prospects she approaches will buy her product.This means that 50 sales calls will result in 10 sales.Identify this type of sales prospecting.

Question

Quizplus · Accepted Answer

The scenario described is an example of cold canvassing, where a salesperson approaches potential customers without any prior relationship or referral. Sandra is making sales calls to prospects that she does not know, and the conversion rate is 2 out of every 10 prospects.

Sandra Gonzalez Has Been a Sales Executive for the Past