The Federal Trade Commission (FTC) rules that Hairy Heads,Inc.,engages in de?ceptive advertising when it markets its product Hairy Head Helper as able to eliminate baldness in two weeks or less. In an action against Hairy Heads re?gard?ing Hairy Head Helper,the FTC orders Hairy Heads to run a series of ads informing the public that Hairy Head Helper cannot actually eliminate baldness. This is

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The FTC's order for Hairy Heads to run a series of ads informing the public that their product cannot eliminate baldness is an example of a counteradvertising order. This is a typical remedy for companies found guilty of making false or misleading claims in their advertising. A cease-and-desist order would simply prohibit the company from continuing to make the false claims, while a bait-and-switch advertising case involves advertising one product and then trying to sell a different one. There is no indication in the question of excessive abuse of authority.

The Federal Trade Commission (FTC) Rules That Hairy Heads,Inc