Special Exercises

The television industry has remained an important part of our environment as a result of innovation.Mark the following as to whether they describe process innovation,product innovation,or both process and product innovation.
-Anderson,a talk show starring Anderson Cooper,started after Oprah Winfrey retired.

Question

Special Exercises
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The television industry has remained an important part of our environment as a result of innovation.Mark the following as to whether they describe process innovation,product innovation,or both process and product innovation.
-Anderson,a talk show starring Anderson Cooper,started after Oprah Winfrey retired.

Quizplus · Accepted Answer

The introduction of a new TV show (Anderson) is purely a product innovation, as it is a new offering in the market. There is no mention of any changes or improvements to the process of producing or broadcasting television programs, therefore it cannot be considered a process innovation.

Special Exercises ​

Special Exercises