To maximise profit, a monopolist will produce and sell a quantity such that for the last unit sold, marginal revenue equals marginal cost, and will charge a price given by the demand curve at that output level.

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This is the basic concept of profit maximization by a monopolist, where the marginal revenue equals the marginal cost for the last unit sold. The monopolist will then charge a price corresponding to the demand curve at that output level to maximize profits.

To Maximise Profit, a Monopolist Will Produce and Sell a Quantity