George Sperling's (1960) experiments on visual sensory memory demonstrated that:
A) briefly presented information cannot be recalled.
B) iconic memory lasts for a very long time.
C) people could not learn to associate a tone with a visual stimulus.
D) people have a very brief visual memory that decays rapidly.

Question

Quizplus · Accepted Answer

George Sperling's experiments showed that people have a brief visual memory, known as iconic memory, which decays rapidly. This was demonstrated through the partial-report technique, where participants could recall any one of the rows of letters they saw in a flash of light, indicating the presence of a brief visual memory that fades quickly.

George Sperling's (1960) Experiments on Visual Sensory Memory Demonstrated That