Two major competitive strategies are low-cost leadership and low-price leadership.

Name: Two major competitive strategies are low-cost leadership and low-price leadership.
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Question

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There is only one major competitive strategy of low-cost leadership, which involves offering products or services at a lower cost than competitors. Low-price leadership is not a separate strategy but rather a tactic used by companies to achieve low-cost leadership by offering lower prices than competitors.

Two Major Competitive Strategies Are Low-Cost Leadership and Low-Price Leadership