You are the owner of a camping site and want to estimate the level of customer satisfaction among your clients.For this purpose,you select a representative sample of your clients and offer them a discount good for their next visit as compensation for filling out a short questionnaire.One question specifically says,"How satisfied are you with your experience,on a scale from (1)to (5),where (1)is 'very dissatisfied' and (5)is 'very satisfied'?" This is an example of _______.
A) interval level data
B) ordinal level data
C) nominal level data
D) ratio level data
E) relative level data

Question

Quizplus · Accepted Answer

The question is asking the respondents to rate their satisfaction on a scale from 1 to 5, which is an example of ordinal level data. This is because the ranking of responses follows a meaningful order, with 1 being the lowest level of satisfaction and 5 being the highest. Interval level data would require equal distance between each response option, which is not the case here. Nominal level data would involve categorical responses without any ordering or ranking. Ratio level data would require a true zero point, such as measuring weight or time. Relative level data is not a recognized level of measurement.

You Are the Owner of a Camping Site and Want