Alice Zhong is the VP of operations at Pearl Financial Services.She wants to measure customer satisfaction after a new website and other changes were introduced a few months ago.For this purpose,she instructs her staff to prepare a questionnaire and send it to the clients that access the company's website during from 8 a.m.to 9 a.m.for the next four weeks.This is an example of ______.
A) simple random sample
B) systematic sample
C) convenience sample
D) stratified sample
E) cluster sample

Question

Quizplus · Accepted Answer

This is an example of a convenience sample because the VP of operations instructed her staff to send the questionnaire to clients that access the website between 8 a.m. and 9 a.m. This sampling method is convenient and does not involve a random selection process.

Alice Zhong Is the VP of Operations at Pearl Financial