Marketing research can potentially address all four elements of the marketing mix.

Question

Quizplus · Accepted Answer

Marketing research involves gathering and analyzing information about customers, competitors, and the overall market environment. This information can be used to inform decisions about product design, pricing, promotion, and distribution, which are the four elements of the marketing mix. Therefore, marketing research can potentially address all four elements of the marketing mix.

Marketing Research Can Potentially Address All Four Elements of the Marketing