The cost of capital is sometimes referred to as the hurdle or discount rate.

Name: The cost of capital is sometimes referred to as the hurdle or discount rate.
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This is true. The cost of capital is the minimum rate of return that an investment project must earn in order to cover the cost of financing the project. It is often referred to as the hurdle or discount rate because it represents the obstacle or minimum requirement that an investment must overcome in order to be considered acceptable.

The Cost of Capital Is Sometimes Referred to as the Hurdle