A computer company leases rather than sells its computers to consumers for a monthly fee.The company maintains the computers and replaces them as needed.The old computers are either refurbished or recycled.What does this business model represent?

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This business model represents a cradle-to-cradle management approach by ensuring products are reused or recycled, a circular system by keeping resources in use for as long as possible, a green business by focusing on sustainability, and a service-oriented economy by leasing products as a service rather than selling them outright.

A Computer Company Leases Rather Than Sells Its Computers to Consumers