Which of the following would most likely be considered a short-term goal?
A) Modernization and expansion of the plant
B) A product line change
C) A unit sales forecast
D) A marketing plan to gain a higher percentage of control of the market in five years

Question

Quizplus · Accepted Answer

A unit sales forecast is a short-term goal as it pertains to the immediate future and can be achieved within a relatively short period of time, usually within a year. The other options involve more long-term strategies and initiatives.

Which of the Following Would Most Likely Be Considered a Short-Term