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The New CEO of the Firm Has Told the Vice

Question 77

Multiple Choice

The new CEO of the firm has told the vice president of HR that all HR activities must use the cost of capital as the benchmark against which their the returns from the activities are measured.The new CEO is implementing


A) the balanced scorecard
B) human economic value added (HEVA) .
C) return on investment (ROI) .
D) return on assets (ROA) .

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