Able Manufacturing is very good at making kitchen utensils.However,it wants to ensure that its products will always be profitable.What should it do?
A) Hire the finest sales representatives to sell what it makes
B) Determine customer needs and focus its product lines to fill those needs
C) Lower the costs of production so the products are always profitable
D) Change its product lines to fit what its management thinks customers want
E) Try charging a lot of money for its products in the hope that it will result in snob appeal
Correct Answer:
Verified
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