What results should be expected if a firm uses a low price strategy for its products?
A) Low prices lead to a larger volume of sales.
B) Low prices represent mid-level quality to consumers.
C) Low prices represent low quality to consumers.
D) Profits per unit are higher.
E) Low prices lead to a lower volume of sales.

Question

Quizplus · Accepted Answer

Low prices lead to a larger volume of sales.

What Results Should Be Expected If a Firm Uses a Low