To help you decide which new suit to purchase for your job interview, you ask a trusted friend to give you her opinion on each of the suits you're looking at. You are in the ________ stage of the consumer buying process.
A) post-purchase evaluation
B) purchase decision
C) evaluation of alternatives
D) information seeking
E) problem recognition

Question

Quizplus · Accepted Answer

The stage where you are evaluating alternatives, which suit to purchase for your job interview, is where you are comparing the different options available to you. In this stage, you are seeking opinions from others to help you make the right purchase decision, which makes choice C - Evaluation of alternatives, the best answer.

To Help You Decide Which New Suit to Purchase for Your