Why Are Business Firms Interested in the Development of New

Why are business firms interested in the development of new products?

A) The federal government encourages every product manufacturer to spend 1% of revenue on new product development.
B) New products are necessary to stay in business.
C) New products keep the warranty and service departments busy.
D) New products provide the fun that marketing managers need.
E) Product development provides an opportunity for large tax write-offs.