Vertical marketing systems were developed to overcome the problems caused by channel conflict.

Name: Vertical marketing systems were developed to overcome the problems caused by channel conflict.
Brand: Quizplus
Rating: 4.9 (39 reviews)

Question

Quizplus · Accepted Answer

Vertical marketing systems (VMS) were designed to establish better collaboration and coordination between different levels of the distribution channel, reducing conflicts and improving overall efficiency. Therefore, VMS can be seen as a solution to channel conflict.

Vertical Marketing Systems Were Developed to Overcome the Problems Caused