It is essential for front-line marketers to understand the working of the product in order to be truthful to the consumers.

Question

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Front-line marketers are the first point of contact for customers and they should have a clear understanding of the product they are selling. This helps them in answering any questions or doubts that the customers might have, thereby increasing the credibility of the product and the company. If front-line marketers do not understand the product, they might end up providing incorrect or misleading information to the customers, which could lead to customer dissatisfaction and loss of trust.

It Is Essential for Front-Line Marketers to Understand the Working