If the price of granite countertops rises, we would expect the demand for quartz countertops (a substitute product for granite) to decrease.

Name: If the price of granite countertops rises, we would expect the demand for quartz countertops (a substitute product for granite) to decrease.
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When the price of granite countertops rises, the demand for quartz countertops, a substitute product, is likely to increase as consumers look for more cost-effective alternatives.

If the Price of Granite Countertops Rises, We Would Expect