Consumers benefit from advertising:
I. by gaining product information.
II. by being persuaded to try a new product they might like.
III. when the ad provides a signal of the product's quality.
IV. if the ad leads to a lower price for the product.

Question

Quizplus · Accepted Answer

Consumers benefit from advertising by gaining product information, being persuaded to try a new product they might like, receiving a signal of the product's quality, and potentially getting a lower price for the product. Therefore, all the options are correct, and the best answer is D, which includes all of them.

Consumers Benefit from Advertising