Which of the following firms most likely possesses the most monopoly power?
A) McDonalds
B) Pepsi
C) Rolex
D) Ford

Question

Quizplus · Accepted Answer

Rolex is a luxury brand with a very distinct and recognizable product, giving it a significant amount of market power. Furthermore, there are few substitutes for a Rolex watch, which further strengthens Rolex's monopoly power within the market. The other companies listed have numerous competitors and their products are not as unique or exclusive as Rolex's.

Which of the Following Firms Most Likely Possesses the Most