Possible explanations for sticky magazine prices include the hypotheses that the costs of charging the wrong price may ______,and perhaps customers ______ frequent price changes inconvenient.
A) be great; do not find
B) be great; find
C) not be great; find
D) not be great; do not find

Question

Quizplus · Accepted Answer

If the costs of charging the wrong price are great, then it would make sense for magazines to stick to one price, hence this rules out options A and B. Customers may find frequent price changes inconvenient, which supports option C over option D, where customers may not necessarily find frequent price changes inconvenient.

Possible Explanations for Sticky Magazine Prices Include the Hypotheses That