A company's product design supports its business strategies by
A) designing products that appeal to its customers
B) designing as many products as possible
C) including the company's mission somewhere in the product
D) designing products that aid strategic planning activities
E) designing the company's strategy

Question

Quizplus · Accepted Answer

A company's product design should aim to appeal to its target customers, meeting their needs and desires. This will help support the company's business strategies by increasing customer satisfaction and loyalty, leading to higher sales and profits. Designing as many products as possible (B) is not a viable strategy as it can lead to a lack of focus and resources. Including the company's mission somewhere in the product (C) may be helpful for branding purposes, but it is not the main objective of product design. Designing products that aid strategic planning activities (D) may be relevant for certain industries, but it is not a common goal for most companies' product design efforts. Designing the company's strategy (E) is not the role of product design, but rather the responsibility of senior management.

A Company's Product Design Supports Its Business Strategies by