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​As a Consultant,you Help Firms Challenged by Marketing Myopia

Question 119

Multiple Choice

​As a consultant,you help firms challenged by marketing myopia.One of your clients is a bakery that specializes in low fat cakes sweetened with organic fruit juice.To most effectively broaden their perspective,which of the following business ideas do you advise them to adopt?


A) ​We make a healthy lifestyle taste better.
B) ​Every ingredient is 100% natural.
C) ​We give you the best prices in the industry.
D) ​Our cakes are kid-tested.
E) ​We deliver 24 hours a day.

Correct Answer:

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