Forever 21 is a popular fashion clothing company for women and often attracts customers to its website or retail stores by posting pictures to its Facebook and Instagram account.Forever 21 has over 10 million followers on Instagram and over 13 million on Facebook.What marketing era best describes Forever 21 and its approach to marketing activities?

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The approach of Forever 21 to marketing activities is best described as the social marketing era, which focuses on creating relationships and engagement with customers through social media platforms such as Facebook and Instagram. Forever 21's use of these channels to share fashion content, attract customers, and share deals and promotions represents a social marketing approach that is focused on building relationships and connections with consumers through social media.

Forever 21 Is a Popular Fashion Clothing Company for Women