Elger Labs introduced the MPMAN F10 in 1998 which is regarded as the world's first MP3 player featuring only 32 MB of memory in 1998.Other competitors entered the market and the Apple iPod made its debut in 2001 and included a 1.8-inch Toshiba 5GB hard drive and a large black-and-white display.The model retailed for $400 and it was only compatible with Mac computers.The early brands are no longer available and the iPod has become the market leader.What type of strategy did Apple employ with its introduction of the iPod in 2001?
A) second mover strategy
B) first mover strategy
C) strategic window strategy
D) competitive differential strategy
Correct Answer:
Verified
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