Trek Bicycles recently launched an effective social media marketing campaign to celebrate the retirement of professional racer,Jens Voigt using #HourRecord and determined that 85% of people in the target market were reached with this campaign.This percentage is called _______.

Question

Quizplus · Accepted Answer

The percentage of people reached in the target market is referred to as reach in social media marketing.

Trek Bicycles Recently Launched an Effective Social Media Marketing Campaign