Channel conflicts can be defined as conflicts:
A)over revenue sharing between manufacturers and their workers.
B)among manufacturers, wholesalers, and retailers.
C)among customers and marketers regarding data privacy and information security.
D)between marketers and the government over legal issues.

Question

Quizplus · Accepted Answer

Channel conflicts refer to conflicts that arise within the distribution channel, specifically between manufacturers, wholesalers, and retailers. These conflicts may arise due to issues such as pricing, inventory management, and marketing strategies. Conflicts over revenue sharing (Option A), data privacy (Option C), or legal issues (Option D) do not fall under the definition of channel conflicts.

Channel Conflicts Can Be Defined as Conflicts