Despite over a hundred million viewers every year watching the Super Bowl,the NFL worries it is nearing market saturation in the U.S.So the NFL is scheduling regular-season games at London's storied Wembley Stadium.According to the information given in this case,which of the following marketing strategies is being used by the NFL?
A)Multidomestic marketing strategy
B)Societal marketing strategy
C)Global marketing strategy
D)Vertically integrated marketing strategy

Question

Quizplus · Accepted Answer

The NFL is using a global marketing strategy by scheduling regular-season games at Wembley Stadium in London, which indicates that the league is expanding beyond the U.S. market and targeting a global audience.

Despite Over a Hundred Million Viewers Every Year Watching the Super