Hormel Foods owns the brand,"Wholly Guacamole" but has chosen NOT to display the Hormel name or logo on the packaging.Which term is most appropriate for the "Wholly Guacamole" brand?

Question

Hormel Foods owns the brand,"Wholly Guacamole" but has chosen NOT to display the Hormel name or logo on the packaging.Which term is most appropriate for the "Wholly Guacamole" brand?​

Quizplus · Accepted Answer

An individual brand is a brand that is not linked to the parent company or any other brands owned by the company. In this case, Hormel Foods owns the "Wholly Guacamole" brand but has chosen not to display their name or logo on the packaging, making it an individual brand.

Hormel Foods Owns the Brand,"Wholly Guacamole" but Has Chosen NOT